Minimalist black-and-white design showing a semicircle above a three-quarter circle on the left, followed by the bold text "Nintendo Direct" on the right, courtesy of SHM Web Agency, experts in positioning a website.
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Airbnb Plus - Exceptionally well-designed homes

Airbnb Plus - Exceptionally well-designed homes

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The Project

Conduct a photo shoot to provide Airbnb with a portfolio of high-quality photos for the Plus program, based on strict technical design requirements.

The challenge

Airbnb was looking for trusted partners to expand Airbnb Plus to a new city. They needed a partner who could meet the highly technical requirements imposed on photos of environments.

The approach

SHM sent a team of our best photographers to the homes and environments selected for the Plus program to do the photo shoot and create the portfolio required by Airbnb.

Achievements

We implemented a photo shoot that could represent the brand in the most effective way.

3 days

Timing of implementation

+67%

Contact

+66%

Mobile conversions

+64%

Desktop conversions

A cozy bedroom with a wooden bed, teal bedding, a bedside table and a picture above the bed. A large window with curtains lets in natural light. An Airbnb logo from the web agency SHM is in the lower right corner.A modern living room with a sofa, coffee table and wall-mounted TV. A small adjoining area features a white chest of drawers, a black chair, a plant and a full-length mirror on a wooden floor, perfect for relaxing after collaborating with the SHM web agency on your latest project.A split image by SHM Studio shows a modern bedroom with a large bed and a wall-mounted TV on the left, and a minimalist bathroom with a round mirror and sink on the right. Perfect design inspiration from an innovative marketing and communications agency.

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