SEO Copywriting

Copywriting and SEO Copywriting

An essential element of excellent SEO is well-written texts with a Search Engine Optimization perspective. What exactly does that mean? Today, a site that wants to rank well on search engines, get more and more traffic and conversions, cannot do without its content; content that must be usable for users, have the correct keywords inserted, and be able to transfer a message that is important to your business, whether we are referring to that of a company or that of an individual professional.

It is not easy to write texts that are optimized for SEO, grammatically and syntactically correct, and at the same time able to index easily on Google.

That's why we at SHM Studio offer this service, a service increasingly requested by our clients: copywriting from an SEO perspective will be one of the most effective allies for your marketing. 

Copywriting is a decisive factor for SEO

Identifying catchy titles and texts, and of the right length, can help spread your brand and decisively improve organic traffic. And remember: only SEO Copywriters with years of experience work with us, and who can cover every topic with their professionalism. One less effort for you, one more big help for your online business, which will be more and more present and searched on the web.

How is our work done?

Here are the steps we follow: 

In-depth understanding of the brand and target audience

Before we begin the copywriting process, we make sure we thoroughly understand the client's brand, its values, mission, and target audience. This allows us to create content that resonates with the desired audience while maintaining a consistent and authentic tone of voice that reflects the brand's identity. We conduct extensive market and competitor research to ensure that content is relevant and distinctive.

Creating persuasive and SEO-optimized content

Our copywriting service focuses on creating content that not only captures the reader's attention, but is also optimized for search engines. We use keywords identified during research to improve the website's ranking in search results. Content is written clearly and engagingly, with effective call-to-actions that encourage readers to take desired actions, such as making a purchase or signing up for a newsletter.

Continuous review and optimization

Our copywriting activities do not end with content creation. We constantly monitor the performance of published content using analysis tools and user feedback. We conduct periodic reviews to update and optimize texts based on changes in market trends and search engine algorithm updates. This approach allows us to keep content fresh, relevant, and effective in achieving client goals.

Latest projects

Do you have any doubts?

Certainly. You can visit us at our offices and meet us in person. In the footer of our website you will find all our references, including a WhatsApp contact.

Yes. As soon as we have received your requests, we immediately get to work to fulfill them as quickly as possible. Moreover, our work as a web agency in Milan is always shared with our clients, to whom we periodically send detailed reports of everything we do for them. Facts and not words!

The Web is flooded with self-styled experts who promise extraordinary results in a short time and use unclear language, avoiding providing measurable data.

With us, you can have a clear view of the "before" and "after" the taking over of your project, and we are always ready to receive your feedback on any aspect of our work, at any time.

We are a fast-growing company in Milan and beyond, extremely competitive and always up-to-date on the latest trends in digital.

We always work by putting the customer first, and provide all our know-how that is the result of years of experience. We are always open to your feedback and ready to make changes as we go along to meet all kinds of needs.

Certainly. You will be able to contact the project manager assigned to your project, and contact him or her quickly by email, phone, WhatsApp. At any time you can ask questions and be updated on how the work is progressing. You will in any case receive periodic reports from us on everything we are doing for you.

Yes. We do not offer standard solutions, but ideas, strategies and results tailored to your needs. We consult extensively with each of our clients to fully understand their goals, welcoming and overcoming their challenges. Each project is unique to us, and we work in a customized way to best meet the requirements of those who come to us. 

We worked together with: