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Marketing

Creativity, precision and vision.

Digital marketing trends, advertising platforms, automation and analytics. Practical news for marketing teams and founders who want data-driven decisions.

Marketing
AI clones in wellness: the case of Karamo Brown and Kē App
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AI clone and personal branding in wellness: analysis of the Karamo Brown case and Kē app — SHM Studio Milano
Marketing
User-controlled social algorithms: What changes for SMEs
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User-Controlled Social Algorithms: Opportunities for Italian SMEs according to SHM Studio
Marketing
AI in Brand Messaging: Do Consumers Trust the 60%?
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Chart showing consumer distrust of AI in brand messaging — SHM Studio analysis
Marketing
Meta AI Mode on Facebook: What Changes for Small and Medium-Sized Businesses
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Meta AI Mode on Facebook for Italian SMEs: Targeting Opportunities and Content Strategy Analyzed by SHM Studio
Marketing
Orbio raises 21 million for frontline HR tech
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HR tech frontline workers automation recruiting onboarding SMEs retail — analysis SHM Studio Milan
Marketing
Meta Edits: AI Assistant and Desktop to Retain Creators
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Meta Edits with AI assistant and desktop version for Instagram creators — SHM Studio analysis for Italian SMEs
Marketing
Pinterest Amazon Storefront: The easiest affiliate program for creators and SMEs
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Pinterest Amazon Storefront Integration for SME Affiliate Marketing and Social Commerce — SHM Studio Analysis
Marketing
Google cuts AI prices: what changes for B2B SMEs
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Google AI Subscription Price Chart with Strategic Analysis for Italian B2B SMEs — SHM Studio Milan
Marketing
Meta AI Creator Assistant on Facebook: what changes for creators
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Meta AI Creator Assistant on Facebook to optimize posting and engagement — SHM Studio analysis for Italian SMEs
Marketing
Amazon AI Product Images: What Changes for E-commerce
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Amazon integrates AI-generated product images into search: impact on e-commerce analyzed by SHM Studio
Marketing
Episodic Reels on Instagram and Facebook: Meta tests Series
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Episodic Instagram Reels with Meta's Series format — social media strategy for Italian SMEs analyzed by SHM Studio
Marketing
The Mall: universal feed for online shopping
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Universal online shopping feed for Italian SMEs — SHM Studio analysis on e-commerce aggregators 2026
Marketing
India: The ruling on Google Ads and registered trademarks
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India Judgment on Google Ads Keyword Trademarks: SEM Implications for Italian SMEs — SHM Studio Analysis
Marketing
Keyword trademark and Google Ads: what the Indian ruling says
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India Judgment on Google Ads Keyword Trademarks: SEM Implications for Italian SMEs — SHM Studio Analysis
Marketing
Indian ruling on Google Ads and trademark keywords: what changes
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India Ruling on Google Ads Keyword Trademarks: SEM Implications for Italian SMEs according to SHM Studio
Marketing
ARR inflation in AI startups: how to recognize it
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Inflated ARR Graph in AI Startups Analyzed for Italian B2B SMEs — SHM Studio Milan
Marketing
ARR inflated in AI startups: how to read the real numbers
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Graphic Artificial Intelligence ARR inflated startup analyzed by SHM Studio for Italian B2B SMEs in 2026
Marketing
Meta Forum: the new community app for B2B discussions
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Meta Forum is a new community app for B2B discussions — analysis of opportunities for Italian SMEs by SHM Studio
Marketing
Meta Forum: the new community app for brands and SMEs
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Meta Forum: New Community App for Italian SMEs, B2B Engagement, and Brand Loyalty — SHM Studio Analysis
Marketing
Inflated ARR in AI Startups: How to Truly Evaluate Them
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Analysis of ARR Metrics for Italian B2B AI Startups for SMEs — SHM Studio Guide to Vendor Evaluation

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