Marketing

Creativity, precision and vision.

Digital marketing trends, advertising platforms, automation and analytics. Practical news for marketing teams and founders who want data-driven decisions.

Google AI Voice in Gmail, Docs and Keep: What Changes
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Google AI voice in Gmail, Docs, and Keep for email marketing and content creation — SHM Studio analysis
TikTok voice comments and polls: what changes for brands
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TikTok voice comments and interactive polls for Italian brands — strategic analysis by SHM Studio Milan
Adobe in Slack: Express, Premiere, and Acrobat in the workflow
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Adobe Express, Premiere, and Acrobat integrated into Slack for marketing workflows — SHM Studio Milan analysis
Amazon Alexa Shopping AI anti-scam: what changes for retail
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Amazon Alexa AI anti-scam for digital retail — strategic analysis by SHM Studio for Italian marketing managers
Google ad tech ruling: no breakup, but new obligations
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Google Ad Tech Ruling 2026: No breakup, but new operational obligations — SHM Studio Analysis
Alexa purchase notifications: how Update Me When works
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Alexa custom notifications for e-commerce purchase triggers, SHM Studio analysis on voice commerce Italy
Google Photos vs Canva: Generative AI redesigns design
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Google Pics vs Canva: Generative AI Comparison for Design and Content Marketing — SHM Studio Analysis
FTC v. Amazon: Hidden ad surcharge and impact on retailers
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FTC vs Amazon Analysis on Hidden Advertising Surcharges: Implications for Italian Retailers According to SHM Studio
Instagram limits undeclared AI profiles: what changes
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Instagram AI Profiles Limited in Reach: Impact on Influencer Marketing and Creator Economy — SHM Studio Analysis
ChatGPT Ads at $1B ARR: What This Means for Italian SMEs
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ChatGPT Ads Reaches $1 Billion ARR: Analysis for Italian SMEs by SHM Studio Milano
$18 Billion Meta Settlement: What Changes for Minor's Data
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Meta 18 billion settlement and minor data: privacy implications for Italian marketers — SHM Studio analysis
YouTube Amazon affiliate: creators tag products and earn money
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YouTube Amazon affiliate: creators tag products and earn commissions — SHM Studio analysis on video commerce 2026
18 Billion Meta Settlement: The Hidden Clause on Minor Data
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Meta settlement regarding minor data and AI age detection: marketing compliance implications — SHM Studio analysis
YouTube Amazon Affiliate: creators tag products and earn money
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YouTube Amazon affiliate integration per creator: product tags and commissions — SHM Studio analysis for Italian brands
Google AI Mode becomes a travel agent: what changes
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Google AI Mode as a travel agent for travel booking and e-commerce — SHM Studio 2026 analysis
Radar: Podcasts become searchable by AI agents
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Radar podcast intelligence platform with AI agent for content marketing — SHM Studio analysis
Branding AI: why names confuse and what changes
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AI Branding and complex product communication: strategic analysis for Italian marketing managers — SHM Studio
Flipboard acquires Graze: privacy-first ad tech in the open social web
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Flipboard acquires Graze for creator monetization and privacy-first ad tech in the open social web — SHM Studio analysis
Instagram First Draft: automatic Reels editing in 10 seconds
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Instagram First Draft automatic Reels editing in 10 seconds — SHM Studio strategic analysis for Italian brands
Alibaba's Wan3.0: Text-and-document-to-video AI
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AI video generation from documents with Alibaba Wan3.0 for SME content marketing — SHM Studio analysis