Backlinks

Backlinks, citations, and brand mentions: authority for Google and LLMs

Abstract 3D render by SHM Studio, AI and web agency in Milan

In the SEO field, our company specializes in identifying and acquiring the best backlinks to ensure significant and lasting growth of your online space's domain authority (DA).

Backlinks are external links that point to your website. An increase in authoritative backlinks is interpreted by Google as a positive and decisive signal: your platform is linked because it's considered an authoritative source with valid content.

However, not all backlinks are equal: many can be the result of spam or low quality and, in that case, not only do they not bring any benefit, but they can even cause penalties.

Boosted DA and risk removal (Disavow)

SHM Studio helps you build a strong and clean backlink profile: strategic acquisition (we identify the best authoritative backlinks for your growth), risk mitigation (we find and analyze harmful backlinks to request their removal or exclusion through Google's Disavow feature).

We will improve the status of your backlinks, with the ultimate goal of growing your site and branding on search engines exponentially, safely, and with documented proof.

Here are the key steps of our link building strategy:

Citations and brand mentions: the new authority signal for AI

LLMs don't just read links; they read how a brand is mentioned online. We work on unlinked brand mentions, citations in authoritative sources, presence in industry directories, podcasts, knowledge bases, and digital media. Everything that increases the likelihood of your brand being recognized as a reliable entity by models and cited as a source in the responses of Google AI Overviews, Perplexity, ChatGPT Search, Claude, and Gemini.

1
Selection of authoritative sites, citations, and brand mentions
To ensure effective link building, we start with thorough research to identify authoritative websites highly relevant to your industry. We rigorously assess the domain authority (DA), page authority (PA), and traffic quality of potential partner sites. We only collaborate with sources that can offer high-quality backlinks, avoiding unethical SEO practices that could harm your reputation.
2
Creation of valuable and shareable content (link earning)
An effective backlink strategy is based on creating original, high-value content that can naturally attract links (link earning) from other sites. We produce articles, blog posts, infographics, and other types of informative content designed to be shared and considered authoritative resources in the industry.
3
Monitoring, disavowal, and maintenance of the backlink profile
Our service includes continuous monitoring of the acquired backlink profile. We use advanced tools to track links and evaluate their quality. We identify and intervene on toxic or low-quality backlinks that could compromise the site's authority or lead to penalties. This Disavow process is essential for keeping the profile clean and ensuring sustainable growth in rankings.

Portfolio

AI-powered conversational experiences, designed to integrate functionality, aesthetics, and brand voice.

Preview of the Acquamarina project by SHM Studio
Aquamarine
Branding for luxury residences in Misano
Preview of the CDR Pompe project: technical SEO strategy by SHM Studio
CDR Pompe
Technical SEO for local and international visibility
Bonfiglioli Consulting logo, client of SHM Studio
Bonfiglioli Consulting
UX, Web Design and international SEO
Brembo project cover, digital platform for budgets by SHM Studio
Brembo
A website for financial statements and sustainability
Amazon Prime Days project: high-performance landing page by SHM Studio
Salvatore Aranzulla
Optimized landing page for Salvatore Aranzulla
Careggi Hospital project: booking platform by SHM Studio
Careggi Hospital
‘I book my vaccine’: intuitive platform for booking vaccinations
Product Advisor project: buying guide platform by SHM Studio
Product Advisor
A digital guide to choosing the best product online
Intea Engineering logo, client of SHM Studio
Intea Engineering
Intuitive UX to digitize technical complexity
Preview of the e-commerce project Daniela De Marchi by SHM Studio
Daniela De Marchi
Custom e-commerce for a “jewelry tailor shop”
Preview of the Octagona project by SHM Studio
Octagona
Web Design and SEO to communicate expertise in internationalization
Flex Arena project cover by SHM Studio
Flex Arena
A new image for stadiums and multipurpose venues
Solarelit logo, client of SHM Studio
Solarelit
Visual communication for a renewable energy leader
Preview of the MIBA project by SHM Studio
Miba
Multilingual Web Design and SEO for global expansion
Preview of the Maspero Elevatori project by SHM Studio
Maspero Elevators
Technical leadership and global visibility
Preview of the e-commerce project Colorizzo by SHM Studio
Colorizzo
Optimized e-commerce for paints and technical materials
Preview of the Kablee project by SHM Studio
Kablee
Building an international identity
Preview of the Spaesati project by SHM Studio
Disoriented
Tuscany goes social
Preview of the Cecille Ahrens project by SHM Studio
Cecille Ahrens
Website, podcast, and social strategy for well-being and personal growth