SEO Strategy

Customized SEO strategy: organic, effective and measurable growth

SHM Studio's job is to define, for each web project, the best strategic SEO plan to ensure indexing growth that is effective and measurable.

Our primary goal is to maximize the organic traffic of our clients' sites, and we achieve this through targeted and carefully crafted actions. We implement SEO strategies that ensure tangible results that can be constantly improved over time.

Our team of professionals not only has years of experience in the web, but also offers you listening and empathy to accommodate and achieve together all the ambitious goals you have set for yourself, covering every aspect related to digital marketing.

A methodical approach tailored to each brand

We devise hyper-customized SEO strategies for each client. We recognize that each client is a distinct brand with unique needs. Therefore, we work with a meticulous and tailored approach so that its presence is increasingly established and recognized in the vast digital world.

1
Advanced keyword research and analysis
We begin our SEO strategy with in-depth research of keywords relevant to your industry and target audience. We use advanced tools to identify high-volume keywords with manageable competition. We analyze competitors and identify crucial long-tail keywords that are capable of attracting the most qualified, high-converting traffic. This phase is the basis for relevant content production and on-page optimization.
2
Strategic on-page optimization and quality content (E-E-A-T)
On-page optimization is critical for ranking. We optimize meta tags, header tags (Hx) structure, strategic use of keywords, and image optimization. In parallel, we produce original, informative, and high-quality content that satisfies users' search intent. Well-written and optimized content not only engages, but also increases site retention and reduces bounce rates.
3
Quality backlink building and continuous monitoring
Building backlinks from authoritative sites is crucial for increasing domain authority (DA) and improving rankings. We develop a link building strategy that includes creating shareable content, networking with industry influencers and bloggers. We implement continuous SEO performance monitoring using analytical tools to measure traffic and conversions, and adjust the strategy based on data and algorithm updates (Regular Technical Audits).

Portfolio

AI-based conversational experiences designed to integrate functionality, aesthetics, and brand voice.

Aquamarine
Branding for luxury residences in Misano.
CDR Pumps
Technical SEO for local and foreign visibility
Bonfiglioli Consulting
UX, Web Design and International SEO
Brembo
A website for budgets and sustainability
Salvatore Aranzulla
Landing page optimized for Salvatore Aranzulla
Careggi Hospital
‘Book my vaccine’: intuitive platform for booking vaccinations
Product Advisor
A digital guide to choosing the best product online
Intea Engineering
Intuitive UX to digitize technical complexity
Daniela De Marchi
Tailor-made E-commerce for a “jewelry tailor shop”
Octagona
Web Design and SEO to communicate expertise in internationalization
Flex Arena
A new image for stadiums and multipurpose spaces
Solarelit
Visual communication for a renewable energy leader
Miba
Multilingual web design and SEO for global expansion
Maspero Elevators
Technical leadership and global visibility
Colorizzo
E-commerce optimized for paints and technical materials
Kablee
Building an international identity
Spesesati
Tuscany goes social
Cecille Ahrens
Website, podcast and social strategy for wellness and personal growth