Abstract 3D render by SHM Studio, AI and web agency in Milan

Our SEO professionals thoroughly analyze your online platform to precisely identify both its weaknesses and strengths, which are necessary to boost indexing and your organic positioning.

Our SEO audits address 360-degree optimization, leaving no critical aspect overlooked: current situation (evaluation of search engine rankings), technical errors (search for bugs and structural issues that negatively impact the site's overall optimization), strategic keywords (identification of new and better keywords to work on correctly).

Trust us to abandon ineffective improvement attempts and uncomprehensive tools. Our expertise will provide you with a clear intervention roadmap.

Targeted SEO analysis for measurable objectives

SHM Studio is by your side to refine your target audience, obtain targeted traffic (not just large in volume) and, above all, constantly analyze the status of your competitors. This comprehensive vision allows us to identify the best strategies to grow your website measurably and rapidly.

Here are the key steps of our advanced SEO diagnosis:

Generative engine citability audit

In addition to classic SEO diagnosis, we perform a GEO audit: we measure if and when your brand is cited in Perplexity, ChatGPT Search, Claude, Gemini, and Google AI Overviews for relevant queries in your industry. We check schema.org coverage, the presence of an llms.txt, content quotability, entity disambiguation, and author authority. We deliver a report that indicates exactly where SEO and GEO are solid, where we are losing opportunities, and what to do first.

Keyword analysis, AI fan-out queries, and competition

We begin with in-depth research of the keywords relevant to your industry and target audience. We use advanced professional tools to identify the most relevant keywords, evaluating search volume and ranking difficulty. Simultaneously, we perform a competitive analysis on the websites of your main competitors to understand their SEO strategies and identify opportunities for differentiation for your brand.

In-depth technical site audit (core web vitals and UX)

Eseguiamo un Audit Tecnico SEO completo per identificare ogni problema che possa influire negativamente sul posizionamento. Questo include: verifica della velocità di caricamento (core web vitals), analisi della struttura del sito e della navigabilità (architettura), Iidentificazione di errori di crawling e indicizzazione, verifica della compatibilità mobile (mobile-first indexing). Correggere questi problemi tecnici è essenziale per migliorare l’esperienza utente (UX) e la visibilità organica.

Content quality and backlink profile analysis

We evaluate the quality and relevance of existing content, ensuring it is optimized for the identified keywords and offers value to users (E-E-A-T). We also analyze the site's backlink profile, identifying quality links that positively contribute to domain authority and isolating potentially harmful ones. This analysis is the foundation for a future targeted content marketing and link building strategy.