News

Creativity, precision and vision.

In this space we share reflections, projects, and inspirations that tell the story of how we think and do design. From visual identity to artificial intelligence, we explore the intersection of aesthetics, functionality, and innovation. Each article is an invitation to discover how we turn insights into experiences, and how design can generate value, emotion, and connection.

AI
GPT-5.6 and Microsoft Copilot 365: what changes for businesses
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GPT-5.6 Powers Microsoft Copilot 365 for Italian Businesses — Strategic Analysis by SHM Studio
AI
Open Source AI: le aziende smettono di affittare l’intelligenza
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Open Source AI and On-Premise Models for Italian Companies in 2026 — Strategic Analysis SHM Studio
AI
AI Agent Manages $100 Million Fundraising: The Lyzr Case
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AI agent enterprise handles business-critical processes: Lyzr case study analyzed by SHM Studio Milan
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GPT-5.6 and Microsoft Copilot 365: what changes for marketing
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GPT-5.6 Powers Microsoft Copilot 365 for Enterprise Marketing Automation — SHM Studio Analysis
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OpenAI Closes ChatGPT Atlas: End of AI Browser
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ChatGPT Closure Atlas Browser AI OpenAI: Strategic Analysis for Italian Companies — SHM Studio
Google discloses AI in ads: what changes for campaigns
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Google Disclosure of AI in Ads: Impact on Compliance and Digital Campaigns — SHM Studio Analysis
Meta Muse Images and Instagram: How to Protect Visual Data
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Meta Muse Image and Instagram Privacy: Protection of Corporate Visual Assets Analyzed by SHM Studio
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Prime Intellect Raises 130M$ for Enterprise AI Agents
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Enterprise AI agents independent of OpenAI: Analysis of Prime Intellect’s 130M$ funding round — SHM Studio
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Grok 4.5: A Cost-Effective Alternative to Enterprise AI Models
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Grok 4.5 as a cost-effective AI enterprise alternative for marketing strategies — SHM Studio analysis
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OpenAI's Bidirectional Voice Models: What Changes for Businesses
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OpenAI Bidirectional Voice Models for Customer Service and Live Translation — SHM Studio Milan Analysis
Google Photos Video Remix: l’AI che trasforma i video
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Google Photos Video Remix AI for Brand Video Marketing and Visual Storytelling — SHM Studio Analysis
Meta smart glasses always-on AI: what it means for marketing
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Meta smart glasses always-on AI for data collection and personalized marketing — SHM Studio Milano analysis
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Microsoft Copilot: goodbye to OpenAI and Anthropic, MAI models are here
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Microsoft Copilot Replaces OpenAI Models with Proprietary AI: Enterprise Impact Analysis — SHM Studio
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Claude Cowork arrives on mobile and web: what changes
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Claude Cowork available on mobile and web for distributed marketing teams — SHM Studio analysis
Meta Muse Image: The AI Generator for Ads and Content Creation
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Meta Muse AI Image Generator for Advertising and Content Creation analysis by SHM Studio Milan
X launches in-app video editor to combat recycled content
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Editor video X in-app for original social media content — Strategic analysis by SHM Studio for Italian brands
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Shorter AI cycles: 7 weeks to the summit
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Accelerated AI Innovation Cycles in 2026: Strategic Analysis for Martech Adoption — SHM Studio Milan
Google usa i tuoi dati per addestrare l’AI: cosa cambia
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Google collects user data to train AI: privacy and digital marketing implications analyzed by SHM Studio
Creator economy: How UTA builds lasting talent
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Creator Economy and Influencer Marketing Strategy 2026 analyzed by SHM Studio for Italian SMEs
AI
Tencent Hy3: The open-source MoE model challenging the giants
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Tencent Hy3 Open-Source MoE AI Model Efficient for Digital Marketing — SHM Studio Analysis