News

Creativity, precision, and vision.

In this space we share reflections, projects, and inspirations that tell our way of thinking and doing design. From visual identity to artificial intelligence, we explore the intersection of aesthetics, functionality, and innovation. Each article is an invitation to discover how we transform insights into experiences, and how design can generate value, emotion, and connection.

Google Pics vs Canva: Generative AI redesigns design
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Google Pics vs Canva: generative AI comparison for design and content marketing — SHM Studio analysis
FTC vs. Amazon: hidden overpricing in ads and impact on retailers
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FTC vs Amazon analysis on hidden advertising markups: implications for Italian retailers according to SHM Studio
Instagram limits undeclared AI profiles: what changes
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Instagram AI profiles limited in reach: impact on influencer marketing and creator economy — SHM Studio analysis
ChatGPT Ads at $1B ARR: what changes for Italian SMEs
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ChatGPT Ads hits $1B ARR: breakdown for Italian SMEs by SHM Studio Milan
Google auto-expands AI Overviews: what changes for SEO
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AI Overviews Google auto-expansion impact on organic CTR and SEO — SHM Studio analysis
Meta's $18 billion settlement: the hidden clause on minor data
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Meta settlement children's data and age detection AI: compliance marketing implications — SHM Studio analysis
YouTube Amazon Affiliate: creators tag products and earn
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YouTube Amazon affiliate integration for creators: product tags and commissions — SHM Studio analysis for Italian brands
Google AI Mode becomes a travel agent: what changes
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Google AI Mode as a travel agent for travel booking and e-commerce — SHM Studio 2026 analysis
OpenAI model goes wild: what really went down
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OpenAI AI Security Incident: Out of Control Model and Implications for Business — SHM Studio Analysis
Radar: podcasts become searchable by AI agents
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Radar podcast intelligence platform with AI agents for content marketing — SHM Studio analysis
Branding AI: why names confuse and what changes
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AI branding and complex product communication: a strategic breakdown for Italian marketing managers — SHM Studio
Flipboard acquires Graze: privacy-first ad tech in the open social web
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Flipboard acquires Graze for creator monetization and privacy-first ad tech in the open social web — SHM Studio analysis
Claude shared memory chat and Cowork: the end of repeated briefs
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Claude shared memory between chats and Anthropic's Cowork — SHM Studio analysis for marketing teams
ChatGPT Work Admin plugin: enterprise workspace management
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Admin plugin ChatGPT Work for enterprise workspace and team permissions management — SHM Studio Milano analysis
Instagram First Draft: automatic Reels editing in 10 seconds
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Instagram First Draft automated Reels editing in 10 seconds — strategic breakdown by SHM Studio for Italian brands
Ox Alpha: the stealth AI model shaking up the market
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Ox Alpha stealth AI model and implications for digital marketing - SHM Studio Milan analysis
AI in web content: what the Pew study says for SMEs
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Graph of AI content growth on the web after ChatGPT — SEO analysis and content strategy for Italian SMEs by SHM Studio
Alibaba's Wan3.0: AI video from text and documents
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AI video generation from documents with Alibaba Wan3.0 for SMB content marketing — SHM Studio analysis
OpenAI AI Agents for everyone: what changes in marketing
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OpenAI AI Agents for Italian SME Marketing — Strategic Analysis SHM Studio Milan 2026
Inherent’s Faraday: the AI agent that replicates scientific research
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Faraday AI agent by Inherent for B2B scientific research — SHM Studio Milano analysis