AI and process automation

Creativity, precision, and vision.

Practical AI adoption for business: agents, process automation, tool comparisons, and the privacy and governance rules you need to use them compliantly.

ChatGPT Work for Sales Teams: A Practical B2B Guide
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ChatGPT Work for B2B sales teams: pipeline and forecast automation — SHM Studio Milan
Google and the Publishers' AI Lawsuits: What Changes for Content
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Google AI training copyright lawsuit by publishers: implications for content marketing, analyzed by SHM Studio Milan
Agentic AI ROI: framework to manage the budget
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Agentic AI ROI framework for Italian SMEs — metrics and budget analysis by SHM Studio Milan
GPT-5.6 Sol Deletes Files on Its Own: Governance Risks
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GPT-5.6 Sol deletes files on its own: corporate governance risks analyzed by SHM Studio
Proprietary AI Models: The Strategic Risks for Businesses
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Strategic risks of proprietary AI models for Italian SMEs — analysis by SHM Studio Milan
OpenAI prompting guide: a framework for marketers
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OpenAI prompting guide framework for Italian marketers — operational analysis by SHM Studio Milan
Rich Sutton's Oak Lab: AI Agents That Learn on Their Own
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Self-learning AI agents: Rich Sutton's Oak Lab and what it means for marketing — SHM Studio analysis
Claude Fable 5 vs GPT-5.6 Sol: the premium AI price war
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Comparison of Claude Fable 5 vs GPT-5.6 Sol in the 2026 premium AI price war — analysis by SHM Studio Milan
Cookie stuffing: the Phia case and the risks for affiliate marketing
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Illustration of cookie stuffing and affiliate marketing fraud: risk and compliance analysis for e-commerce — SHM Studio
ChatGPT Work Agent: multi-app automation for marketing
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ChatGPT Work agent for digital marketing automation and content production in SMEs — analysis by SHM Studio
Open Source AI: Companies Are Done Renting Intelligence
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Open source AI and on-premise models for Italian companies in 2026 — strategic analysis by SHM Studio
AI Agent Runs a $100M Fundraise: The Lyzr Case
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Enterprise AI agent handling business-critical processes: Lyzr case study analyzed by SHM Studio Milan
GPT-5.6 and Microsoft Copilot 365: What Changes for Marketing
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GPT-5.6 powers up Microsoft Copilot 365 for enterprise marketing automation — SHM Studio analysis
OpenAI shuts down ChatGPT Atlas: the end of the AI browser
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OpenAI shuts down the ChatGPT Atlas AI browser: strategic analysis for Italian companies — SHM Studio
Google AI ad disclosure: what changes for campaigns
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Google AI ad disclosure: impact on compliance and digital campaigns — SHM Studio analysis
Meta Muse Image and Instagram: How to Protect Your Visual Data
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Meta Muse Image and Instagram privacy: protecting company visual assets, analyzed by SHM Studio
Prime Intellect raises $130M for enterprise AI agents
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Enterprise AI agents without OpenAI dependence: analysis of Prime Intellect's $130M round — SHM Studio
Grok 4.5: A Cost-Effective Alternative to Enterprise AI Models
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Grok 4.5 as a cost-effective enterprise AI alternative for marketing strategies — analysis by SHM Studio
OpenAI bidirectional voice models: what changes for businesses
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OpenAI bidirectional voice models for customer service and live translation — SHM Studio Milan analysis
Meta Smart Glasses with Always-On AI: What Changes for Marketing
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Meta smart glasses with always-on AI for data collection and personalized marketing — analysis by SHM Studio Milan