News

Creativity, precision and vision.

In this space we share reflections, projects, and inspirations that tell the story of how we think and do design. From visual identity to artificial intelligence, we explore the intersection of aesthetics, functionality, and innovation. Each article is an invitation to discover how we turn insights into experiences, and how design can generate value, emotion, and connection.

AI
ChatGPT Voice Mode on Desktop: What Changes for Business Workflows
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ChatGPT Voice Mode on desktop for business workflow automation — SHM Studio Milan analysis
AI
Cognition Acquires Poke: AI Personality Becomes Competitive Advantage
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AI Personalities as a Competitive Advantage in Developer Tools — SHM Studio's Analysis on the Cognition Acquisition
AI
Anthropic Opus 5: cheaper and less restrictive
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Anthropic Opus 5 AI Model for Digital Marketing and Automation - SHM Studio Milano Analysis
Attie AI on Bluesky: Open social listening on AT Protocol
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Attie AI Bluesky Social Listening on AT Protocol — Trend Analysis for Marketing Managers, by SHM Studio
Meta e l’AI optimism ad: lezione di brand storytelling
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AI Meta Campaign with David Bowie Five Years: A Lesson in Brand Storytelling and Cultural Awareness — SHM Studio Analysis
ChatGPT Health: What Changes for Healthcare Marketing
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ChatGPT Health and Digital Healthcare Marketing: Analysis of Impacts and GDPR Compliance — SHM Studio Milano
AI
Claude Voice Mode Updated: What Changes for Marketing
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Claude Voice Mode Updated for Business Marketing Automation — SHM Studio Analysis for Italian SMEs
AI
Gemini verso 1 miliardo di utenti: cosa cambia per l’AI marketing
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User Growth Chart for Google Gemini Towards One Billion — AI Marketing Analysis SHM Studio Milan
Monday.com taglia 630 posti e punta tutto sull’AI Work Platform
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Monday.com AI Work Platform and Marketing Workflow Automation — Strategic Analysis by SHM Studio for Italian SMEs
Substack AI Detection: Transparency in Newsletter Content
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Substack AI Detection Tool for Newsletters: Content Transparency and Content Marketing Analyzed by SHM Studio
AI
Anthropic at $47B ARR: How It Won Without Relying Solely on the Model
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Anthropic Growth Chart: From $9B to $47B ARR 2026 — AI Go-to-Market Analysis by SHM Studio Milan
AI
OpenAI Presence: AI agent for enterprise customer service
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OpenAI Presence: AI Agent for Enterprise Customer Service and Business Workflows — SHM Studio Analysis
AI
Anthropic at $47B ARR: How It Succeeds Beyond the AI Model
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Anthropic $47B ARR Growth Chart and Enterprise AI Go-to-Market Strategy — Analysis by SHM Studio Milan
Monday.com taglia 630 dipendenti e punta sull’AI Work Platform
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Monday.com AI Work Platform and Layoffs 2026: Martech Analysis for Italian SMEs — SHM Studio
Substack AI Transparency: What Changes for Content Marketing
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AI Transparency in Substack Newsletters: Implications for Content Marketing — SHM Studio Analysis
Jack Dorsey's Buzz: Group chat with AI agents vs. Slack
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Buzz: Jack Dorsey's Platform Group Chat with Integrated AI Agents — SHM Studio Analysis for Marketing Teams
AI
ChatGPT for Small Business: What's changing for Italian SMEs
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ChatGPT for Italian SMEs: automation and skill building with AI — SHM Studio Milan analysis
AI
Synthesia AI Roleplay: Corporate Training Becomes Interactive
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AI Corporate Training with Virtual Avatars and Analytics — Synthesia Solution Analyzed by SHM Studio Milano
AI
New Gemini Models 2026: What's Changing for Italian SMEs
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New Gemini 2026 Models for Italian SME Marketing Automation — SHM Studio Analysis
Apple and Klarna: Lease-to-own for iPhones, iPads, and Macs
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Apple and Klarna lease-to-own for iPhone, iPad, Mac: pricing strategy analysis — SHM Studio Milano