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Advertising, Paid Media & Video

Creativity, precision, and vision.

What's new on Google, Meta, LinkedIn, and TikTok Ads, plus AI tools for video and content, broken down by how they impact your campaigns and budget.

Advertising, Paid Media & Video
Meta AI in Threads DMs: What Changes for Brands
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Meta AI in Threads DMs: new marketing automation opportunities for Italian brands — SHM Studio analysis
Advertising, Paid Media & Video
Vertical video: the definitive turning point for SMEs and retail
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Vertical video strategy for Italian SMEs on TikTok, Instagram and YouTube — SHM Studio 2026 analysis
Advertising, Paid Media & Video
Attie AI on Bluesky: Open Social Listening on AT Protocol
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Attie AI Bluesky Social Listening on AT Protocol — Trend Analysis for Marketing Managers, by SHM Studio
Advertising, Paid Media & Video
Meta and AI Optimism: A Brand Storytelling Lesson
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Meta AI campaign with David Bowie Five Years: brand storytelling and cultural awareness lesson — SHM Studio analysis
Advertising, Paid Media & Video
Apple and Klarna: Lease-to-Own for iPhone, iPad, and Mac
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Apple and Klarna Lease-to-Own for iPhone iPad Mac: Pricing Strategy Analysis — SHM Studio Milan
Advertising, Paid Media & Video
Adobe AI Photo Critique: What Changes for Visual Marketing
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Adobe Project Indigo with AI for photo critique and visual marketing — SHM Studio analysis for e-commerce and content creators
Advertising, Paid Media & Video
Google Vids AI avatar: video marketing with your digital face
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Google Vids AI avatars for personalized video marketing — strategic analysis by SHM Studio for marketing managers
Advertising, Paid Media & Video
Whatnot acquires Shaped: real-time ML for live shopping
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Real-time recommendation engine for live shopping: analysis of the Whatnot-Shaped acquisition — SHM Studio
Advertising, Paid Media & Video
X changes algorithm: mutual followers and organic reach
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X Algorithm and Mutual Followers: Impact on Organic Brand Reach — SHM Studio Milan Analysis
Advertising, Paid Media & Video
LinkedIn and AI-generated content: 41% of posts are artificial
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LinkedIn AI-generated content 2026 Graph: SHM Studio analysis on authenticity and AI slop in long-form posts
Advertising, Paid Media & Video
Google Photos Video Remix: the AI that transforms videos
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Google Photos Video Remix AI for video marketing and brand visual storytelling — analysis by SHM Studio
Advertising, Paid Media & Video
Meta Muse Image: the AI generator for ads and content creation
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Meta Muse Image AI generator for advertising and content creation analysis SHM Studio Milano
Advertising, Paid Media & Video
X launches in-app video editor against recycled content
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X in-app video editor for original social media content — strategic analysis by SHM Studio for Italian brands
Advertising, Paid Media & Video
AI and advertising: why results matter more than hype
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AI advertising and business results: strategic analysis for Italian marketing managers — SHM Studio
Advertising, Paid Media & Video
Google Nano Banana 2 Lite: faster AI image generator
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Google Nano Banana 2 Lite AI image generator for content marketing — SHM Studio Milano analysis
Advertising, Paid Media & Video
Threads Live Chats: new features and expanded access
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Threads Live Chats new features 2026 for community building and brand engagement — SHM Studio Milano
Advertising, Paid Media & Video
Gemini generates free AI images: what changes for content marketing
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Gemini generates free personalized AI images: opportunities for content marketing according to SHM Studio
Advertising, Paid Media & Video
Instagram customizable algorithm: what changes for brands
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Instagram customizable algorithm in 2026: content strategies for Italian brands — SHM Studio analysis
Advertising, Paid Media & Video
TikTok super app: opportunities for Italian brands in 2026
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TikTok super app and opportunities for Italian brands in 2026 — strategic analysis SHM Studio Milan
Advertising, Paid Media & Video
Instagram customizable algorithm: what changes for brands
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Instagram customizable algorithm for brands: organic reach and content marketing strategies — SHM Studio Milano

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