Discover what people and companies who have chosen us say about us. Their experiences tell the value of our work, every day.
You have a skilled technical office, a solid catalog, and loyal customers for years, but new requests come almost exclusively from trade shows and agents. Meanwhile, district exports are slowing down, and buyers you don't know yet are looking for suppliers online, where your company is barely visible. The B2B industrial marketing in Lombardy is precisely for this: making your products discoverable, turning the technical catalog into a sales tool, and building a flow of qualified leads that doesn't depend on a single channel. We support Lombard manufacturing companies in mechanics, metals, rubber, textiles, and furniture with a senior person as a direct point of contact for the entire project, with no intermediaries between you and those working on your marketing.
When exports slow down, it's important to understand which markets and buyers are worth focusing on. We start by analyzing current products, competitors, and customers to define who you're talking to, with what arguments, and in which languages; if necessary, we'll review your identity and messages with the Branding .
A catalogue that only lives as a PDF doesn't show up in search results. We turn product sheets, specifications, and certifications into pages that Google can read and buyers can browse from any device, inside Websites multilingual designed for those who buy technology.
If you sell to resellers or recurring customers, a B2B portal with reserved price lists, orders, and documentation lightens the sales team's workload. For products with many variations, we design a 3D configurator that guides the customer to the quote request. We develop them as Web apps tailored.
Industry research is scarce and very specific, while demand focuses on topics like B2B marketing or configurators. This is why we work on SEO Strategy starting from the real questions of buyers and on AI SEO (GEO) , so your products show up even when someone asks an AI assistant for a supplier.
With LinkedIn campaigns targeted at roles and sectors and with Google Ads on product searches, bringing quote requests to your company even in months without events. Every contact is tracked to its source.
We connect the website to your sales tools and use AI and automation to sort requests, prepare technical info and send only pre-qualified leads to the right sales rep.
In Lombardy, active businesses as of 12/31/2025 were 808,499, according to Unioncamere Lombardia . For manufacturers, exports matter most: according to the Intesa Sanpaolo Districts Monitor , in the first quarter of 2026, Lombardy's districts exported 10.734 billion euros (-2.6%), with very different trends from one territory to another:
What do these numbers mean for your marketing? Within the same region, districts that are growing and districts that are falling behind coexist: there is no one-size-fits-all plan , and the strategy must be built around your market and your products. When an overseas channel slows down, a company that already has a website findable in the buyers' languages can pivot to new countries and sectors without starting from scratch. This is where digital presence becomes a commercial lever , not an image-related cost item.
Before investing, it's worth checking out the available tools. Here is the status of the main ones, checked as of 10/05/2026.
| Tool | Status | Period | What it covers |
|---|---|---|---|
| Hyper-amortization 2026-2028 (L. 199/2025) | Open | Investments from 1/1/2026 to 9/30/2028, GSE procedure | Only capital goods, not marketing services |
| SI4.0 Call 2026 (Lombard chamber system) | Closed | Window 1 - 25/9/2026 | Up to 50%, maximum 30,000 euros. 2026 edition no longer available |
Super-amortization doesn't fund marketing, but it might interest you if you're renewing plants or technologies in the same period: you can find rates and steps in our hyper-amortization guide 2026 .
Maspero Elevatori operates in the elevator sector, an industrial field related to the technical manufacturing described on this page. The work focused on the organic visibility of the site: bringing products to the forefront in searches by those who are truly looking for that type of solution, instead of chasing generic traffic.
The results published in the portfolio: +275% qualified organic traffic , +400% of keywords in top 10 and +46% of indexed keywords. It's the same approach we use to support Lombard manufacturing companies: understanding who is looking for your products, with what words, and building the pages that answer that demand. You can find the project in the portfolio: Maspero Elevators .
Want to figure out which channels can bring new quote requests to your business? Contact us for a free 30-minute audit .
The FAQ section was created to offer clear and concrete answers to those who, hearing about web agencies, might wonder what benefits they can truly gain from a team of professionals.
Includes strategy and positioning, indexable multilingual technical sites and catalogs, technical SEO and visibility in AI assistant responses, LinkedIn and Google Ads campaigns to generate quote requests, and automations that bring qualified leads to the right salesperson. Not everything is needed right away: we start with a free 30-minute audit to understand which levers make sense for your products and markets, and we build the plan from there.
Because when usual markets shrink, you need new customers, and buyers who don't know you will look for you online before writing to you. In the first quarter of 2026, exports from Lombardy's industrial districts reached 10.734 billion euros (-2.6%) according to Intesa Sanpaolo , with very different trends from one district to another. A website findable in the right languages and targeted campaigns let you open up alternative markets without waiting for the next trade fair.
Let's define the indicators together before we start: quote requests received from the site, qualified contacts from campaigns, organic traffic on product pages, and industry keyword positions. Every contact is tracked to its source, so you know which channels bring in real deals. For Maspero Elevators , for example, we measured qualified organic traffic, top 10 keywords and indexed keywords.
The OPEN tool is the 2026-2028 Hyper-amortization (L. 199/2025), for investments from 1/1/2026 to 30/9/2028 with GSE procedure, which however concerns capital goods and not marketing services. The SI4.0 2026 Call for the Lombard chamber system is CLOSED: the window was 1-25/9/2026. We do not take any expense eligibility for granted: check the requirements in the call text before deciding.
Yes, our work is not tied to a single province. We were born in Milan more than ten years ago and support manufacturing companies wherever they are in the region; for Brescia, Bergamo, and Monza and Brianza, you'll also find in-depth information with local district data. The method remains the same, while strategy, languages, and channels change based on your market, with a senior person always as a point of contact.